For ADU Builders Only
Stop Chasing Leads.
Start Closing Projects.
We run Facebook and Google ads exclusively for ADU builders, so you have a predictable pipeline of qualified prospects, instead of tire-kickers.
THE PROBLEM
Most ADU builders are great at building. Not at generating leads.
Referrals dry up. Angi sends you garbage leads shared with four other contractors. And most marketing agencies have never heard of an ADU, let alone know how to sell one.
❌ Referrals & word of mouth
You can't control the volume or the timing. One slow month and you're stressed.
❌ Angi / HomeAdvisor
Shared with 3–5 competitors. Low intent. You're racing on price before you've said a word.
❌ Generic agencies
They don't understand permit timelines, project costs, or what actually moves an ADU prospect.
❌ No follow-up system
Leads come in while you're on a job site. By the time you call back, they've moved on.
OUR SOLUTION
A complete lead generation system built for ADU builders.
Strategy call
We start with a free 30-minute call to learn your service area, your best ADU offers, your average job size, and your monthly job capacity.
We build & launch your ads
We set up the whole system: Facebook and Google ad campaigns, your custom ADU landing page, lead capture, tracking, and the automated follow-up system.
Leads start coming in
Within days of launch, qualified homeowners start booking calls with you. People in your area who own their lot, fit the ADU buyer profile, and are ready to talk.
We optimize every week
Every week, we refine what's working and cut what isn't. The system gets better over time.
Ready to get started?
What ADU Builders Are Saying
Real builders. Real results.
Coleman Build | Los Angeles, CA
23 pre-qualified leads in the first 30 days
One of the most competitive ADU markets in the country.
"After being disappointed by other marketing agencies, working with David and The ADU Agency was a breath of fresh air. He truly understands the ADU industry, communicates exceptionally well, and consistently delivered a steady flow of high-quality leads. I highly recommend him to any ADU builder looking to grow their business."
HUTS | Upstate New York
677 leads generated
Low cost per lead. High booking rate.
"We'd been building ADUs for years and tried running our own Facebook ads, but the lead quality was terrible. The ADU Agency completely changed that. The leads are higher quality, more consistent, and have helped us grow our business. I can't imagine going back — I highly recommend David and The ADU Agency to any ADU builder looking for real results."
A Crafted Space | Virginia
86 leads in 30 days at $3.99 per lead
Launched from zero. A brand new ADU builder.
"Before working with The ADU Agency, we relied almost entirely on referrals, and business was extremely slow. They completely changed that by delivering a steady flow of qualified ADU leads, helping us launch our business. If you're an ADU builder looking to grow, I can't recommend David and The ADU Agency enough."
Why The ADU Agency?
We only do this for ADU builders like you.
ADU-only focus
We don't run ads for roofers, dentists, or e-commerce. Every campaign, every test, every dollar of our experience is in this niche.
You own everything
Your ad account, your leads, your data. If you ever leave, you take it all with you. Nothing held hostage.
Exclusive leads
Every lead we generate goes to you and only you. No reselling, no sharing, no competing with yourself.
Speed to contact built in
Most builders lose jobs because they follow up too slow. Our automation contacts every lead within minutes — before you even get off the job site.
Straight talk, no fluff
No vanity metrics, no slide decks. A clear weekly report showing spend, leads, and cost per lead — that's it.
STILL NOT SURE?
Frequently Asked Questions
Do you only work with ADU builders?
Yes. We specialize exclusively in marketing for ADU builders. Our entire strategy, ads, and systems are built specifically for this industry.
I've tried ads before and got burnt. How will this be different?
That's the most common thing we hear. Usually it comes down to one of three things: the agency didn't understand the ADU market, the landing page wasn't built to convert, or there was no follow-up system. We've spent years fixing exactly those problems. Book a call and we'll show you where your previous campaign likely fell apart.
Will I actually get good leads, or just tire-kickers?
Lead quality is one of our main focuses. Anyone can generate cheap clicks. We target homeowners in your service area who fit the profile of a real ADU build: they own their property, and there’s a realistic budget and timeline. Our ad creative speaks directly to serious intent (rental income, in-law suites, financing, permits), which naturally filters out renters and idle browsers.
Will paid ads work in my market?
Yes. Perfomance may differ depending on the area, population, local laws and the demand. On the call, we'll look at your service area and give you an honest read on what we'd expect. We'd rather tell you it's a tough market than take your money and underdeliver.
Are the leads exclusive to me?
Always. Every homeowner our ads generate is yours and yours alone — never shared, never resold to another builder. You’re not racing four other companies to the phone the way you are with shared-lead services. When a homeowner reaches out, the only builder they’re talking to is you.
READY TO GIVE US A TRY?
Ready to get quality leads for your ADU business?
Book a free 30-minute call. We'll look at your market, your goals, and tell you straight whether this will work for you.
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